In Russia, every year on June 7, Crowdfunding Day is celebrated For those who are not familiar with this word, a little hint - this is the Slavic variation of “from the world by thread” The first half of the word is translated from English as crowd, and the second half is funding In the rest of the world, crowdfunding is very common, but in Russia not everyone is familiar with it The holiday helps increase its popularity
Crowdfunding should not be confused with charity, since this involves raising funds not for a specific person This is a social movement associated with raising funds for a specific project that will help improve the lives of many, expand opportunities, and introduce innovations The crowdfunding movement is more widespread on the Internet Sponsors become ordinary people, and a variety of programs can be promoted: • various startups; • business ideas; • charity events; • publication of a book, film; • creation of a public organization; • projects to improve the environment, economy, etc
For all projects, basic rules apply: the goal, the required amount and the amount of funds raised to date are indicated
There are many foreign online platforms for fundraising on the World Wide Web With the help of these services, it is possible to raise money for many useful projects One example is Boyan Slat, who was unable to find a government sponsor for a program to clean up plastic waste from the world’s oceans With the help of such a platform, he was able to realize his idea of sending a floating garbage collection vessel to clean up the Pacific Ocean
In Russia, the most famous platform for crowdfunding is the Internet project Planetaru Since its inception in 2012, Palnetaru has managed to collect almost 15 billion rubles and implement 5,500 different public projects related to science, creativity, healthcare, and social activities Many times support has been provided for business projects, allowing small businesses to develop All this was achieved without government funding, but only at the expense of ordinary people
Why is Crowdfunding Day celebrated on June 7? It was on June 7, 2012 that the Internet project Platformaru was launched This day became, in fact, the birthday of crowdfunding in Russia, and in 2015 the date was approved at the official level