Cyber Monday in Russia
The term “Cyber Monday” came to us from America
It appeared there in 2005, when one enterprising citizen decided to continue the Black Friday tradition As you know, this is a day of big sales in all offline stores Cyber Monday is famous for sales in the Internet industry, the calculation is based on the fact that people, caught up in the fever of shopping with deep discounts, by inertia want to continue the attraction of spending and they, coming to work on Monday, continue to buy goods with significant discounts, but already on the Internet
In Russia, Cyber Monday first took place on January 28, 2013, and since then large companies have been announcing a similar promotion, which changes its date from year to year On this day, a significant increase in sales of goods in the online commerce segment is expected It has been noticed that on such days the amount of transactions increases significantly, the number of website visitors increases significantly, and companies, in turn, prepare huge discounts and sales for their customers in advance
So, everyone who likes to please themselves with online shopping, but doesn’t know when it’s more profitable to make them - wait for Cyber Monday in Russia However, in fairness, it is worth noting that attentive bloggers have more than once noted a kind of deception of visitors - for example, discounts on a particular product were so large due to an advance increase in prices But on this day it is still possible to purchase goods with a significant reduction in price, because companies fight for their customers and organize promotions to attract new customers
Cyber Monday is a well-thought-out advertising campaign, in which an increasing number of large companies and organizations take part in Russia every year The only problem that awaits the buyer may be a shortage of goods - after all, a strong price reduction is most often created for those things, equipment or other items necessary for the consumer, the quantity of which is minimal in the warehouse The buyer, overwhelmed by the desire to purchase, infected with the virus of purchases, promotions and discounts, often buys not only what he wanted, but any other product that he does not need - however, “very cheap” So, you can take part in this promotional attraction of discounts, sales and promotions on Cyber Monday, the day of which companies warn in advance