International holidays - International Color Day

We call the Earth a blue planet because that's how we see it from space But in fact, it is monochrome, because colors, in fact, exist only in the cerebral cortex, which processes the corresponding signals from the retina How would humanity live without this amazing ability to “color” the world around us, in total black and gray colors? It’s probably more complicated, because neither painting nor decorative arts would have appeared, cooking, fashion and much more would have developed completely differently Color is an amazing phenomenon, and there is even an international holiday dedicated to it - International Color Day It is celebrated annually on March 21st Why was this date chosen in 2009, when the holiday was established? After all, it cannot be said that color suddenly appeared on this day or that some epoch-making event related to it occurred? Indeed, the discussion of the proposed date was quite heated and many options were put forward But they agreed on the proposal of Leonard Oberascher, a famous Austrian architect, psychologist, designer and artist, researcher of the principles of color perception and the history of color in spatial art The vernal equinox, symbolizing the balance of light and shadow, optimally corresponds to the holiday of their visual interpretation - color Because the perception of colors is highly subjective, even people see them differently For example, what is for women - shades of mint, olive or lime, for men - is simply green What can we say about animals and other inhabitants of the earth Not all of them in the process of evolution needed to distinguish nuances of color A person needed it - scientists believe that during the times of gathering, acute vision helped distinguish edible objects from dangerous ones By making color vision the main sense organ, man thereby increased survival rates But dogs, cats and most mammals did not require such a transformation Therefore, a pet will equally love its blonde owner, even if she dyes her hair brunette But asking him to bring a red ball and not a blue one is useless - in his eyes they are equally gray Interesting fact! Some animals distinguish only two or a few colors, some - a similar number as humans, and there are representatives of the animal world, in particular, some types of crayfish, whose color palette is four times richer than that of humans How do they see the world around them? The initiative to establish this holiday was taken by the International Color Association This is a scientific society that studies all aspects of the phenomenon of color for the practical application of accumulated knowledge in other areas: medicine, art, science The company is active: congresses and symposia every 4 years, awards to researchers, popularization of interesting scientific data related to color The international organization includes representatives of about 30 countries, and in each of them March 21 is recognized as Color Day Surprisingly, even today humanity does not know everything about the mechanisms and features of color perception, as well as the influence of this ability on areas of life Scientific research continues and is revealing more and more information about this amazing phenomenon It is natural that they try to coincide with thematic lectures, exhibitions, scientific debates and presentations, and conferences to coincide with the holiday The formats of photo exhibitions, historical collections dedicated to color, competitions for artists, designers, and masters of applied arts are also popular